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I've been looking at the iPod- the Apple iPod.
by Donald Norman

I've been looking at the iPod- the Apple iPod.
One of the interesting things about the iPod,
one of the things that people love most about it is not the technology;
it's the box it comes in.
- Donald Norman

And to get real work experience, you need a job,
and most jobs will require you to have had either real
work experience or a graduate degree.
- Donald Norman

In my opinion, no single design is apt to be optimal for everyone.
- Donald Norman

Knowing how people will use something is essential.
- Donald Norman

 

Also note that invariably when we design something
that can be used by those with disabilities,
we often make it better for everyone.
- Donald Norman

Scientists are always skeptics.
- Donald Norman

You won't catch me giving clear lectures.
- Donald Norman

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I believe that the Apple Shuffle is an excellent compromise
among the conflicting requirements of simplicity,
elegance, size, battery life, and function.
- Donald Norman

Beauty and brains, pleasure and usability -
they should go hand in hand.
- Donald Norman

I think there is a tendency in science to measure what
is measurable and to decide that what you cannot measure must be uninteresting.
- Donald Norman

Readers always seem to think that the author has some
control over the design of their books.
- Donald Norman

It is relatively easy to design for the perfect cases,
when everything goes right, or when all the information
required is available in proper format.
- Donald Norman

The problem with emotion was that it was clearly something important,
but-at least according to the old philosophy-it was something to overcome.
- Donald Norman

Am I an Apple bigot? No.
I can critique their products and their customer service philosophy.
But overall, they do better than any other player.
- Donald Norman

AS for all those mistakes I make - they are on purpose -
to teach you how to deal with them.
- Donald Norman

So what does a good teacher do? Create tension -
but just the right amount.
- Donald Norman

Market segmentation s a natural result of the vast
differences among people.
- Donald Norman

Everyday people are not very good designers.
- Donald Norman

Our information lives will be better served when we
are free to get to our information from wherever we are,
with any device available.
- Donald Norman

I prefer design by experts - by people who know what they are doing.
- Donald Norman

User-centered design means working with your users
all throughout the project.
- Donald Norman

We expert teachers know that motivation and emotional impact are what matter.
- Donald Norman

If you think the products don't match what you want from a product,
don't buy it.
- Donald Norman

To me, error analysis is the sweet spot for improvement.
- Donald Norman

I believe that robots should only have faces if they truly need them.
- Donald Norman

Isn't one of your first exercises in learning how to
communicate to write a description of how to tie your
shoelaces? The point being that it's basically impossible
to use text to show that.
- Donald Norman

A big ethical question is what happens after people stop using the device.
Does it degrade the environment? Could it have been
designed so it would actually be good for the environment?
- Donald Norman

Sure, one can always get the students to relax and be happy -
entertained,
but although being laid back and relax can also lead to creativity,
mostly it means that nothing much gets done.
- Donald Norman

The world is perfect. It's a mess.
It has always been a mess.
We are not going to change it.
Our job is to straighten out our own lives.
- Joseph Campbell

Footprints in the sands of time...
Where have you been?
Where are you going?
Why are you going there?
- Jonathan Lockwood Huie

Sing like no one's listening,
love like you've never been hurt,
dance like nobody's watching,
and live like its heaven on earth.
- Mark Twain

For all sad words of tongue and pen,
The saddest are these, "It might have been.
- John Greenleaf Whittier

Nothing splendid has ever been achieved except by those who dared
believe that something inside of them was superior to circumstance.
- Bruce Barton

Work like you don't need the money.
Love like you've never been hurt.
Dance like nobody's watching.
- Satchel Paige

Most of the important things in the world
have been accomplished by people
who have kept on trying
when there seemed to be no hope at all.
- Dale Carnegie

My experience has been that work is
almost the best way to pull oneself out of the depths.
- Eleanor Roosevelt

What is a weed? A plant whose virtues
have never been discovered.
- Ralph Waldo Emerson

What work I have done I have done because it has been play.
If it had been work I shouldn't have done it.
- Mark Twain

Re-examine all that you have been told...
dismiss that which insults your soul.
- Walt Whitman

I have always been regretting that
I was not as wise as the day I was born.
- Henry David Thoreau

All life is change.
Release your attachment to the way things have been,
and wend your way joyfully
through life's unfolding majesty.
- Jonathan Lockwood Huie

Anger is a killing thing:
it kills the man who angers,
for each rage leaves him less than he had been before -
it takes something from him.
- Louis L'Amour

Education is what survives when
what has been learned has been forgotten.
- B. F. Skinner

Calm provides clarity. Pause to consider
the gifts you have been given,
the difference you have made
and the direction in which you are headed.
- Anonymous

Love like you've never been hurt,
dance like no one is watching,
live as though heaven is on earth.
- Satchel Paige

Ever has it been that love knows not its own depth
until the hour of separation.
- Khalil Gibran

My life has been filled with terrible misfortune;
most of which never happened.
- Michel Eyquem De Montaigne

The highest thinkers of the ages,
the seers of the tribes and the nations,
have been optimists.
- Helen Keller

To have done anything just for money
is to have been truly idle.
- Henry David Thoreau

It is never too late to become what you might have been.
- George Eliot

An "always been" does not mean I must choose "what must be."
- Mary Anne Radmacher

I accept that no one else has ever been to blame
for either my joy or my suffering.
The entire cause of all my joys and all my sufferings
is my own emotional response to the events of my life.
- Jonathan Lockwood Huie

One never notices what has been done;
one can only see what remains to be done.
- Marie Curie

I have compassion for everyone who has ever
been a player upon the stage of my life.
- Jonathan Lockwood Huie

How far you go in life depends on you being
tender with the young,
compassionate with the aged,
sympathetic with the striving
and tolerant of the weak and the strong.
Because someday in life you will have been all of these.
- George Washington Carver

God, as Truth, has been for me a treasure beyond price.
May He be so to every one of us.
- Mohandas (Mahatma) Gandhi

Your innermost core has always been pure.
Purity is intrinsic to you,
it cannot be taken away.
- Osho

The world has always been in an uproar,
and it always will be.
Choose Peace. Choose to live with Peace.
Choose to interact peacefully with everyone -
especially those whose instinct is not to be peaceful.
- Jonathan Lockwood Huie

What is admirable about those
who have been of great service to humanity
is not that they suffered in being of service,
but that they found their source of happiness
(joy if you prefer) in that service.
- Jonathan Lockwood Huie

Cheer for endings - whether goals have been met or not -
whether the ending is tidy or ragged.
Without endings, there would be neither the opportunity
nor the incentive to think new thoughts,
and to begin great new projects.
- Jonathan Lockwood Huie

No person was ever honored for what he received.
Honor has been the reward for what he gave.
- Calvin Coolidge

Failure does not exist.
Failure is simply someone else's opinion of how
a certain act should have been completed.
Once you believe that no act must be performed
in any specific other-directed way,
then failing becomes impossible.
- Wayne Dyer

The heart is always right -
if there's a question of choosing between the mind and the heart -
because mind is a creation of the society.
It has been educated.
You have been given it by the society, not by existence.
The heart is unpolluted.
- Osho

The wish for healing has always been half of health.
- Lucius Annaeus Seneca

Pick up a stone that feels good to you
and is small enough to hold in one hand.
Consider how long that stone has been around
and what enormous pressure it has experienced.
Draw strength from its long history.
- Mary Anne Radmacher

Visualize your end result as having already been accomplished.
Let the image of your success play on the giant screen
in full color with surround sound -
so real you can smell and taste it.
- Jonathan Lockwood Huie

No written law has ever been more binding
than unwritten custom supported by popular opinion.
- Carrie Chapman Catt

NO ONE has been granted the authority to tell me
how my life should be lived.
I answer only to myself and to Spirit.
- Jonathan Lockwood Huie

Like a Butterfly, I have been Reborn
with Bold Colors and Strong Wings.
- Jonathan Lockwood Huie

For as long as I can remember, I've been searching for something,
some reason why we're here. What are we doing here? Who are we?
If this is a chance to find out
even just a little part of that answer...
I don't know, I think it's worth a human life. Don't you?
- the Jodie Foster movie Contact (1997)

What each must seek in his life never was on land or sea.
It is something out of his own unique potentiality for experience,
something that never has been and never could
have been experienced by anyone else.
- Joseph Campbell


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May the world be kind to you,
and may your own thoughts be gentle upon yourself.
- Jonathan Lockwood Huie

 


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